In a big weekend for Fox Searchlight, the distributor launched Wes Anderson's movie to great effect. Gravity, which won seven Oscars, has reached $271.8m. Warner Bros coaxed another $900,000 out of audiences after adding 44 theatres to the Gravity run for 384. On the best documentary front, distributor Radius put 20 Feet from Stardom into 55 theatres and saw box office gain 263%, for $4.9m (£2.94m). Focus Features added 96 venues for Dallas Buyers Club after Matthew McConaughey-Jared Leto's one-two punch, seeing a 47% gain last weekend for a total box office of $26.6m (£16m). The movie has been in release for 21 weeks, and Searchlight will aim to keep it hanging around for a while yet to capitalise on awards glory. It looks like the policy paid off: 12 Years a Slave climbed into an additional 654 sites to reach 1,065, and leapt nine places to No 9 as its $2.2m (£1.3m) box office takings elevated the tally to $53.1m (£31.9m). The day after Steve McQueen's acclaimed drama 12 Years a Slave scooped three Oscars, including best picture, representatives at distributor, Fox Searchlight, told me they planned to increase the theatre count to more than 1,000.
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